AI Insights · Timothy · July 2025
Top Decoration Games Performance in Oceania Q2 2025
Explore the performance trends of the top 5 decoration games in Oceania during Q2 2025, with insights from Sensor Tower on downloads, revenue, and active users.
In the second quarter of 2025, the top decoration games on a unified platform in Oceania showed varied performance trends, according to Sensor Tower data.
Gardenscapes from Playrix saw a peak in weekly revenue of approximately $250K in late April, with a general decline to around $210K by the end of June. Weekly downloads started at around 11K, dropping steadily to about 6K by the quarter's end. Active users mirrored this trend, decreasing from 72.6K to 40.5K.
Travel Town - Merge Adventure, published by Moon Active, maintained stable weekly revenue, fluctuating around $130K to $143K. Downloads showed a downward trend from 8.2K to 5.8K. Active users decreased slightly from 34K to 28.1K.
Homescapes, another title by Playrix, had a consistent weekly revenue, peaking at $138K in late May. Downloads remained low, starting at 2.7K and tapering to 2.1K. Active users decreased from 44.2K to 23.3K over the quarter.
Seaside Escape®: Merge & Story by Microfun Limited had steady revenue, around $99K to $106K weekly. Downloads were modest, decreasing from 2.1K to 1.2K. Active users remained relatively stable, ending the quarter at 22.6K.
Toca Boca World from Toca Boca AB saw revenue highs of $142K in mid-April, with fluctuations ending at $99K. Downloads increased slightly towards the end, reaching nearly 11.9K. Active users saw some recovery, closing the quarter at 86.7K.
These insights highlight the dynamic nature of the mobile gaming market, with each game experiencing unique trends in user engagement and monetization. For more detailed insights, visit Sensor Tower.
